RESUME

I was responsible for all brand developments – including The Melbourne Sports Hub brand, which is a collection of world-class sports and recreational facilities including Melbourne Sports and Aquatic Centre (MSAC), State Netball and Hockey Centre (SNHC), Lakeside Stadium and MSAC Institute of Training (MIT). The FlowRider brand, the ISFMP – International Sport Facility management program’ and lots of service related sub brands like Splashout, MSH Kids.

M&C Ltd is a licensed Disney and Cartoon Network toy and game developer warehouse. As an Art Director I led my creative team, to provide game development, following the strict guidelines of the Disney and CN products. Creating innovative packaging design was a big part of this exciting job. I was responsible for managing these product’s advertising campaign, publishing kids magazines and books. Projects include: CN magazines -games, Winx magazine, Narnia books, Dora the explorer, Narnia, Scooby-doo,

My primary responsibility was to manage artwork from initial concept to sign off, creating print ready artworks – digital & offset. I have created printed advertisement and exhibition materials for Pfizer medical company. I have also managed product development, brand development, 3D mock ups and animation. Product photography, retouch and magazine layouts were my responsibilities also as well as liaising with external suppliers. Main clients: Abbott, Glaxo SmithKline plc., MSD, Carrier, Pfizer